MARGIN GAINS SPARK EARNINGS JUMP FOR WILD OATS

BOULDER, Colo. - Sales of vitamins and supplements helped Wild Oats Markets to post healthy sales and profits during its fiscal first quarter.The retailer, based here, used promotions in its holistic health department to draw more shoppers to stores during the quarter, which ended April 1. Those customers made purchases in other departments, driving sales and higher profits, said Perry Odak, chief

BOULDER, Colo. - Sales of vitamins and supplements helped Wild Oats Markets to post healthy sales and profits during its fiscal first quarter.

The retailer, based here, used promotions in its holistic health department to draw more shoppers to stores during the quarter, which ended April 1. Those customers made purchases in other departments, driving sales and higher profits, said Perry Odak, chief executive officer, in a conference call with analysts. A favorable comparison against n

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