MARKET BRIEFS

Products Push 'Pagemaster'Some 150 million containers of branded consumer goods will feature on-pack promotions for Twentieth Century Fox's animated film "The Pagemaster," due out this holiday season. Artwork from the film will be carried on 80 million Nabisco cookie and cracker brands. Coupons for free Pagemaster t-shirts will be inserted in one million cookie packages. In Nabisco crackers, nine

Products Push 'Pagemaster'

Some 150 million containers of branded consumer goods will feature on-pack promotions for Twentieth Century Fox's animated film "The Pagemaster," due out this holiday season. Artwork from the film will be carried on 80 million Nabisco cookie and cracker brands. Coupons for free Pagemaster t-shirts will be inserted in one million cookie packages. In Nabisco crackers, nine million packages will contain a free child's movie ticket, redeemable with the purc

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