MARKETECHNICS '96: NEWS FROM NEW ORLEANS

NEW ORLEANS -- The exhibit hall and workshop sessions were packed last week as industry leaders focusing on information technology solutions gathered here for the Food Marketing Institute's annual MarkeTechnics convention. Below is a quick list of some of the highlights and discoveries from the show.Survey: Technology Use Changing FastIndustry use of electronic mail is soaring this year. While only

NEW ORLEANS -- The exhibit hall and workshop sessions were packed last week as industry leaders focusing on information technology solutions gathered here for the Food Marketing Institute's annual MarkeTechnics convention. Below is a quick list of some of the highlights and discoveries from the show.

Survey: Technology Use Changing Fast

Industry use of electronic mail is soaring this year. While only 36% of retailers and wholesalers had E-mail capability in 1994, and just 40

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