MATCHING THE MIX

Retailers have to place special attention on specialty foods.Even for mainstream supermarkets, the category is a growing business: They represent 67% of U.S. sales, according to the National Association for the Specialty Food Trade, New York. Sales in all retail stores except Wal-Mart Stores totaled $22.8 billion in 2003, up 11.5% from the prior year, when sales topped nearly $20.5 billion. Sauces

Retailers have to place special attention on specialty foods.

Even for mainstream supermarkets, the category is a growing business: They represent 67% of U.S. sales, according to the National Association for the Specialty Food Trade, New York. Sales in all retail stores except Wal-Mart Stores totaled $22.8 billion in 2003, up 11.5% from the prior year, when sales topped nearly $20.5 billion. Sauces and seasonings continue to dominate new-product introductions, followed by bakery,

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