MEASURE OF WORTH

Merchandising liquid hand soap used to be fairly simple: Retailers simply placed it with bar soap in the grocery aisle. ations located near body washes and other skin care products.Though Kash n' Karry Stores, Tampa, Fla., currently recognizes liquid hand soaps as grocery items, it plans to integrate them with other body cleansers near shampoo during the next three months, according to Peter Coe,

Merchandising liquid hand soap used to be fairly simple: Retailers simply placed it with bar soap in the grocery aisle.

ations located near body washes and other skin care products.

Though Kash n' Karry Stores, Tampa, Fla., currently recognizes liquid hand soaps as grocery items, it plans to integrate them with other body cleansers near shampoo during the next three months, according to Peter Coe, category manager at the chain.

At present, larger Kash n' Karry stores

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