MEASURING THE IMPACT

A milestone for organic producers, the organic standards have reached toddlerhood. As a sales driver, the two-year-old program gets mixed reviews from retailers interviewed by SN.At Thriftway stores in the three-unit, Seattle-based Penhollow Markets group, all red meat sold is classified as "natural." In addition, organic milk sales have "skyrocketed" in the last year or so, according to Larry Roberts,

A milestone for organic producers, the organic standards have reached toddlerhood. As a sales driver, the two-year-old program gets mixed reviews from retailers interviewed by SN.

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