MEX APPEAL

CHARLOTTE, N.C. -- Some chain and independent supermarkets are discovering there's much to learn before pursuing a specific segment of Hispanic shoppers, but the effort is well worth it, retailers told SN.Specifically, Winn-Dixie, Food Lion, Met FoodMarkets and Pioneer Supermarkets are among those avidly seeking the buying power of Mexicans, the largest group of Hispanics in the United States, according

CHARLOTTE, N.C. -- Some chain and independent supermarkets are discovering there's much to learn before pursuing a specific segment of Hispanic shoppers, but the effort is well worth it, retailers told SN.

Specifically, Winn-Dixie, Food Lion, Met FoodMarkets and Pioneer Supermarkets are among those avidly seeking the buying power of Mexicans, the largest group of Hispanics in the United States, according to the U.S. Census Bureau.

Mexicans -- drawn to the Southeast to work in

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