MID-AMERICA, TCBY IN DISTRIBUTION ACCORD

LEBANON, Mo. -- Mid-America Dairymen here has forged an agreement with TCBY Enterprises, Little Rock, Ark., to exclusively distribute TCBY refrigerated yogurt products throughout the United States.Mid-Am has been manufacturing the TCBY Traditional Style yogurt products since they were introduced in 1991. But prior to the agreement, TCBY had used its own distribution network."This agreement will allow

LEBANON, Mo. -- Mid-America Dairymen here has forged an agreement with TCBY Enterprises, Little Rock, Ark., to exclusively distribute TCBY refrigerated yogurt products throughout the United States.

Mid-Am has been manufacturing the TCBY Traditional Style yogurt products since they were introduced in 1991. But prior to the agreement, TCBY had used its own distribution network.

"This agreement will allow for the continuing placement and development of the TCBY brand in the refri

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TAGS: Dairy