MINYARD SETS PROMOTIONAL SIGNAGE DEAL

COPPELL, Texas -- Minyard Food Stores here will begin using in-store signage that contains a manufacturer's account-specific message within a retailer-approved design that can incorporate Minyard's own logo.The shelf-edge signs, supplied by a third-party marketing company, will begin appearing chainwide in March, said Charles Burns, senior vice president of marketing at Minyard. He added that the

COPPELL, Texas -- Minyard Food Stores here will begin using in-store signage that contains a manufacturer's account-specific message within a retailer-approved design that can incorporate Minyard's own logo.

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