MISSION TO MEXICO

MONTERREY, Mexico -- For H.E. Butt Grocery Co., the leap across the Rio Grande wasn't that far geographically, but it represented a cultural change unlike any the company has encountered in 75 years of operating in Texas.After opening its first store in Mexico in 1997, H-E-B has expanded its presence south of the border to 21 locations and last year opened a new distribution center that the company

MONTERREY, Mexico -- For H.E. Butt Grocery Co., the leap across the Rio Grande wasn't that far geographically, but it represented a cultural change unlike any the company has encountered in 75 years of operating in Texas.

After opening its first store in Mexico in 1997, H-E-B has expanded its presence south of the border to 21 locations and last year opened a new distribution center that the company hopes will support its goal of opening three to four stores per year for the next thre

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