IN THE MIX

Retailers are positioning ethnic candy as a destination for selective candy shoppers by separating it out, keeping the ethnic group to itself, as this segment -- especially Hispanic and Asian varieties -- grows along with those populations."Very few run it all together. They use 4-foot or 6-foot sections. They will do the same thing as with seasonal candy," said Charles Edwards, vice president of

Retailers are positioning ethnic candy as a destination for selective candy shoppers by separating it out, keeping the ethnic group to itself, as this segment -- especially Hispanic and Asian varieties -- grows along with those populations.

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