MORE COPIES, MORE PROBLEMS

A mind-numbing array of rental buying programs have retailers wondering if they are in a gold mine or a temple of doom.On the supply side, there is talk of increased copy depth, national promotions and customer satisfaction resulting in growing revenues. There is a marked uptick in the rental market that will benefit supermarkets as much, if not more, than any other class of trade.But retailers unanimously

A mind-numbing array of rental buying programs have retailers wondering if they are in a gold mine or a temple of doom.

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