MOVING THE SHELF-STABLE

WHITE PLAINS, N.Y. -- Supermarkets can help develop shelf-stable dessert profits by merchandising the category during holiday periods and promoting it for new occasions, said an official with Kraft Foods here.t Foods' Desserts & Snacks division, which manufactures the Jell-O line of desserts, told SN.One way Kraft is looking to ensure there's always room for Jell-O and the other shelf-stable dessert

WHITE PLAINS, N.Y. -- Supermarkets can help develop shelf-stable dessert profits by merchandising the category during holiday periods and promoting it for new occasions, said an official with Kraft Foods here.

Register to view the full article