THE MUSHROOM RUSH

Produce departments are using a greater availability of mushrooms to showcase their dedication to customer demand, retailers told SN.The common white mushroom is still the runaway best seller, capturing a vast majority of the market. But the abundance of other varieties -- portabella, crimini, shiitake and oyster, among them -- is meeting consumers' growing demand for 'shrooms' earthy, exotic flavors,

Produce departments are using a greater availability of mushrooms to showcase their dedication to customer demand, retailers told SN.

The common white mushroom is still the runaway best seller, capturing a vast majority of the market. But the abundance of other varieties -- portabella, crimini, shiitake and oyster, among them -- is meeting consumers' growing demand for 'shrooms' earthy, exotic flavors, they said.

As part of its "5 a Day for Better Health" campaign encouraging

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