NATIONAL EVENT EXPECTED TO BOOST SALES

Supermarket retailers and local frozen food associations are planning for a lucrative National Frozen Food Month this March.Retailers and other industry sources contacted by SN said, for the most part, they expect respectable sales gains this year, spurred by in-store display contests, special advertising emphasis and other elements in the annual program.Jim Blackwell, director of pharmacy, frozen

Supermarket retailers and local frozen food associations are planning for a lucrative National Frozen Food Month this March.

Register to view the full article