NESTLE SHIFTING STOUFFER'S DIRECT SALES TO BROKERS

SOLON, Ohio -- Nestle USA is shifting the direct-sales parts of its Stouffer's field organization to broker coverage, as part of a consolidation of sales functions between its business units, Nestle Frozen Food Co. and Nestle Refrigerated Food Co.The plan is to convert Stouffer's' current half-broker, half-sales field organization into an all-brokered one by Dec. 31, said James L. Dintaman, president

SOLON, Ohio -- Nestle USA is shifting the direct-sales parts of its Stouffer's field organization to broker coverage, as part of a consolidation of sales functions between its business units, Nestle Frozen Food Co. and Nestle Refrigerated Food Co.

The plan is to convert Stouffer's' current half-broker, half-sales field organization into an all-brokered one by Dec. 31, said James L. Dintaman, president of Nestle Frozen, Refrigerated and Ice Cream Cos.

However, Nestle will retai

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