NEW STRATEGIES NEEDED TO COMPETE WITH VALUE RETAILERS

CHICAGO -- Conventional operators are falling further behind value retailers in trying to win customers over; unless they develop better programs soon, they will ultimately lose the battle, a pair of speakers from McKinsey & Co. told a workshop audience at the annual Food Marketing Institute convention here last week."Grocery retailing has changed forever, with redefined consumer expectations of value

CHICAGO -- Conventional operators are falling further behind value retailers in trying to win customers over; unless they develop better programs soon, they will ultimately lose the battle, a pair of speakers from McKinsey & Co. told a workshop audience at the annual Food Marketing Institute convention here last week.

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