WAL-MART ROLLS OUT ONLINE DVD RENTALS
BENTONVILLE, Ark. -- As part of its rollout of an online DVD rental program, Walmart.com has added distribution centers and introduced a lower-priced service level, the company said. The new plan from Wal-Mart DVD Rentals will entitle customers to unlimited rentals, with a limit of two at a time for a $15.54-per-month subscription fee. Other plans allow three DVDs at a time for $18.76, and four at a time for $21.94. Netflix, Los Gatos, Calif.