Colgate-Palmolive Sales Soar
er sales at Colgate-Palmolive Company, based here, hit a record with an increase of 7% to $2.3 billion for the period ending December 31, 1996. For the year, sales increased 5% to $8.7 billion.
Colgate-North America, which represents 21% of overall company sales, finished the year with volume up 7% on a sales increase of 6% for the fourth quarter. For the full year, sales and unit volume both increased 5%.
There were 14 new products in