'Bambi' Has Strong Sell-Through
rcent of the 10 million units shipped of the Walt Disney Home Video title, "Bambi," sold through within the first two weeks of release, the company reported. As a result, the studio has set a second pre-order date for March 11, guaranteeing two-day delivery on re-orders.
The studio had set a 55-day release period for the classic animated title. Street date was Feb. 4. Suggested retail price is $26.99. A heavy ad campaign on behalf of "Bambi