Sprint Launches Card Campaign
here has teamed up with General Mills, Minneapolis, to introduce its newly-branded prepaid calling card, Spree.
Under a $30 million promotion, Spree cards are included in General Mills' Basic 4, Raisin Nut Bran, Total Raisin Brand and all three varieties of Oatmeal Crisp. The calling cards, which are affixed to the inside of each cereal package, are good for five minutes of free long distance service.
The promotion is flagged on the f