NEWS WATCH: DVDS ADD VALUE AT TOY FAIR

DVDs Add Value at Toy Fairgame manufacturers are incorporating a DVD component to their products, adding value for the consumer, but keeping price points low enough for supermarkets, said industry observers at the American International Toy Fair here. "Games with a DVD component give families the variety of randomized play, which means value," said Reyne Rice, toy trends specialist and consultant,

DVDs Add Value at Toy Fair

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