NEWS WATCH: PRIVATE-LABEL VALUE WINE ENTERS JUNGLE...H-E-B OFFERS SWEET ENDS TO HOLIDAY MEALS...NATURALS HIT PET AISLE AT WILD OATS

PRIVATE-LABEL VALUE WINE ENTERS JUNGLEfinding new success in the private-label wine category. A new economy line called Benton Grove, launched three months ago, has been selling strongly, and nearly 500 cases have sold in three months, said David Schmerr, the retailer's wine and beer director. The line of five varietals -- Chardonnay, White Zinfandel, Shiraz, Cabernet and Merlot -- is produced under

PRIVATE-LABEL VALUE WINE ENTERS JUNGLE

finding new success in the private-label wine category. A new economy line called Benton Grove, launched three months ago, has been selling strongly, and nearly 500 cases have sold in three months, said David Schmerr, the retailer's wine and beer director. The line of five varietals -- Chardonnay, White Zinfandel, Shiraz, Cabernet and Merlot -- is produced under contract by Delicato Family Vineyards in Napa, Calif. The wines sell for $3.49 p

Register to view the full article

test - Advanced Registered User

Already a member? .