NFBA INTRODUCES ITS NEW NAME AND LOGO

CHICAGO -- The National Food Brokers Association opened a big new chapter here last week when it formally unveiled its new logo and new name, the Association of Sales and Marketing Cos.Marking a new direction for the 92-year-old, Reston, Va.-based trade group, the name change was a major focus at the association's annual convention last week.The change is more than symbolic, said Robert Schwarze,

CHICAGO -- The National Food Brokers Association opened a big new chapter here last week when it formally unveiled its new logo and new name, the Association of Sales and Marketing Cos.

Marking a new direction for the 92-year-old, Reston, Va.-based trade group, the name change was a major focus at the association's annual convention last week.

The change is more than symbolic, said Robert Schwarze, ASMC president and chief executive officer. It reflects the much broader scope

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