NFBA SURVEY FINDS BROKERS TAKING THE INITIATIVE IN ECR

RESTON, Va. -- Food brokers are blazing some new trails for confectionery in the territory of Efficient Consumer Response, according to a findings from a study conducted under the auspices of the National Food Brokers Association here.ed and evaluated for NFBA's Education and Training Foundation and Snack Foods Steering Committee.The association also gathered comments on the brokers' role from candy

RESTON, Va. -- Food brokers are blazing some new trails for confectionery in the territory of Efficient Consumer Response, according to a findings from a study conducted under the auspices of the National Food Brokers Association here.

ed and evaluated for NFBA's Education and Training Foundation and Snack Foods Steering Committee.

The association also gathered comments on the brokers' role from candy manufacturers.

The results of the survey indicate that brokers a

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