NGA EXECUTIVE MANAGEMENT CONFERENCE

INDIAN WELLS, Calif. - There's more than one way to compete with Wal-Mart and succeed, according to several independent operators and a wholesaler who have done so.In a series of presentations here at last week's Executive Management Conference sponsored by the National Grocers Association, Alexandria, Va., four retailers and the wholesaler offered their stories:Leo Braido, director of sales and marketing

INDIAN WELLS, Calif. - There's more than one way to compete with Wal-Mart and succeed, according to several independent operators and a wholesaler who have done so.

In a series of presentations here at last week's Executive Management Conference sponsored by the National Grocers Association, Alexandria, Va., four retailers and the wholesaler offered their stories:

Leo Braido, director of sales and marketing for Riesbeck's Food Markets, St. Clairsville, Ohio, said his company h

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