NO SUDDEN RASH OF PRIVATE LABEL

Category consolidation won't have a significant effect on the position of private label, retailers and wholesalers reported.ate-label items. But as the leading branded manufacturers' plans unfold, retailers have noted the number of stockkeeping units will remain basically the same.According to a recent SN consumer survey, most consumers prefer national brands.Charles Jones, senior buyer at Scolari's

Category consolidation won't have a significant effect on the position of private label, retailers and wholesalers reported.

ate-label items. But as the leading branded manufacturers' plans unfold, retailers have noted the number of stockkeeping units will remain basically the same.

According to a recent SN consumer survey, most consumers prefer national brands.

Charles Jones, senior buyer at Scolari's Food and Drug Co., Sparks, Nev., said he has actually cut back on

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