A NOBLE EFFORT

Retailers who open a kosher deli department undertake a commitment almost unparalleled in the supermarket industry: Certification requires strict adherence to age-old procedures and capital expenditures on separate equipment, fixtures and wares; dedicated training of associates staffing the counter; and vigilant oversight by a third party.But, the rewards can be plentiful, paid in the form of customer

Retailers who open a kosher deli department undertake a commitment almost unparalleled in the supermarket industry: Certification requires strict adherence to age-old procedures and capital expenditures on separate equipment, fixtures and wares; dedicated training of associates staffing the counter; and vigilant oversight by a third party.

But, the rewards can be plentiful, paid in the form of customer loyalty and trust, according to retailers and industry experts.

Minyard Foo

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