NORTH STARS

MONTREAL (FNS) -- Loblaw Cos., which practically invented higher-quality private label in Canada with its successful President's Choice program, sees no end in sight to its growth potential.Other Canadian grocers tend to feel the same about their own private label programs, which they are continuing to market aggressively."Although we launched President's Choice 15 years ago, it is still perceived

MONTREAL (FNS) -- Loblaw Cos., which practically invented higher-quality private label in Canada with its successful President's Choice program, sees no end in sight to its growth potential.

Other Canadian grocers tend to feel the same about their own private label programs, which they are continuing to market aggressively.

"Although we launched President's Choice 15 years ago, it is still perceived as a top-quality alternative to national brands, offering tremendous value," s

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