NORTHWEST INDEPENDENTS DIAL NEW CO-BRANDED PHONE CARD

TIGARD, Ore. -- Numerous independent retailers in the Pacific Northwest last month began rolling out a new co-branded prepaid phone card.Some 40 to 50 independents using the Western Family controlled label as their store brand now offer phone cards with the MCI and Western Family logos.As many as 500 retailers in the Western Family network are expected to eventually offer the 15-, 33-, 70- and 180-minute

TIGARD, Ore. -- Numerous independent retailers in the Pacific Northwest last month began rolling out a new co-branded prepaid phone card.

Some 40 to 50 independents using the Western Family controlled label as their store brand now offer phone cards with the MCI and Western Family logos.

As many as 500 retailers in the Western Family network are expected to eventually offer the 15-, 33-, 70- and 180-minute cards, which are priced at $5, $10, 20 and $50, respectively.

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