NOTABLE QUOTE

Shopper Visiontool helps both retailer and manufacturer to look at the category the way the consumer sees it."-- Joe Kossow, category manager, Johnson & Johnson's Consumer Products, speaking about new category analysis software for its salespeople. See story on Page 14.

Shopper Vision

tool helps both retailer and manufacturer to look at the category the way the consumer sees it."

-- Joe Kossow, category manager, Johnson & Johnson's Consumer Products, speaking about new category analysis software for its salespeople. See story on Page 14.

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