NOTABLE QUOTE

Pet Project-marketing means marketing the store as well as the product solution. This is a big mind-shift."-- James von der Heydt, Ralston Purina Co., speaking at the Gemcon conference April 1 in Jacksonville, Fla. See story on Page 26.

Pet Project

-marketing means marketing the store as well as the product solution. This is a big mind-shift."

-- James von der Heydt, Ralston Purina Co., speaking at the Gemcon conference April 1 in Jacksonville, Fla. See story on Page 26.

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