OLDER MUSIC LOVERS NEED THEIR SPACE: STUDY

ORLANDO, Fla. -- A recent study has indicated that older consumers are looking for alternate music retail options, possibly including supermarkets.Based on focus groups held in northern New Jersey, Philadelphia, Chicago and San Diego, the study produced qualitative research that revealed music purchase preferences by four demographics: ages 14 to 17, 18 to 21, 22 to 29, and over 30. It was sponsored

ORLANDO, Fla. -- A recent study has indicated that older consumers are looking for alternate music retail options, possibly including supermarkets.

Based on focus groups held in northern New Jersey, Philadelphia, Chicago and San Diego, the study produced qualitative research that revealed music purchase preferences by four demographics: ages 14 to 17, 18 to 21, 22 to 29, and over 30. It was sponsored jointly by the Washington-based Recording Industry Association of America, and the Na

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