OLYMPIAN PACZKI PROMOTION AT BIG Y

SPRINGFIELD, Mass. -- Big Y Foods here is going for the gold with hoopla designed to score bigger-than-ever paczki sales this year.The chain, which held a paczki marathon last year, has taken the competitive event to Olympic heights now. On Monday before Lent, customers at two of the 45-unit chain's stores vied for a medal and a grand prize of $1,500 to the tune of Olympic music as they demonstrated

SPRINGFIELD, Mass. -- Big Y Foods here is going for the gold with hoopla designed to score bigger-than-ever paczki sales this year.

The chain, which held a paczki marathon last year, has taken the competitive event to Olympic heights now. On Monday before Lent, customers at two of the 45-unit chain's stores vied for a medal and a grand prize of $1,500 to the tune of Olympic music as they demonstrated their skill at handling the huge, pre-Lenten pastries. It's Big Y's Paczki Olympics 2

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