CARMEL, Ind. -- O'Malia Food Markets here has seen fresh bagel sales take off after it brought back to earth a specialty bagel it had originally launched as an airline food-service item.
The product, called Bagel Button, is a bagel without a hole that's baked in a muffin cup.
It was initially developed by O'Malia Bakery at the request of U.S. Air Express Airlines in Indianapolis. O'Malia Bakery is the wholesale arm of the seven-unit O'Malia Food Markets.