THE ORGANICS OUTLOOK

Declining birth rates among high-income customers have upped the competitive ante for organic baby-food makers, with some retailers paring back on offerings because of falling sales.But other retailers told SN that organic baby food is a strong segment, and the Organic Trade Association, Greenfield, Mass., is predicting slow but steady growth over the next five years. Meanwhile, recent data from Information

Declining birth rates among high-income customers have upped the competitive ante for organic baby-food makers, with some retailers paring back on offerings because of falling sales.

But other retailers told SN that organic baby food is a strong segment, and the Organic Trade Association, Greenfield, Mass., is predicting slow but steady growth over the next five years. Meanwhile, recent data from Information Resources Inc., Chicago, show organic baby-food sales are trending down.

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