PEAPOD INKS EXCITE DEAL TO INCREASE ON-LINE ROLE

EVANSTON, Ill. -- Peapod here will be the exclusive on-line grocery service advertised on three high-traffic Internet services when it partners with Excite, Redwood, Calif., this month. Peapod expects this exposure to increase its marketing reach to current and potential customers.In addition, Peapod has updated its Web site functionality and ease of use by eliminating the need to download software

EVANSTON, Ill. -- Peapod here will be the exclusive on-line grocery service advertised on three high-traffic Internet services when it partners with Excite, Redwood, Calif., this month. Peapod expects this exposure to increase its marketing reach to current and potential customers.

In addition, Peapod has updated its Web site functionality and ease of use by eliminating the need to download software to place orders. The updated service reportedly went live last month.

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