PENN TRAFFIC USES PRIVATE LABEL FOR FUND-RAISER

SYRACUSE, N.Y. -- Penn Traffic Co. here this week was scheduled to launch an eight-week, charity fund-raiser that involves the sale of its private-label products.The company, which operates supermarkets under several different banners in the Northeast, will donate 2 cents for every private-label item customers purchase to local organizations that conduct breast cancer research.Marc Jampole, spokesman,

SYRACUSE, N.Y. -- Penn Traffic Co. here this week was scheduled to launch an eight-week, charity fund-raiser that involves the sale of its private-label products.

The company, which operates supermarkets under several different banners in the Northeast, will donate 2 cents for every private-label item customers purchase to local organizations that conduct breast cancer research.

Marc Jampole, spokesman, Penn Traffic, said the company hopes that its "Put in Your Two Cents Worth

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