PET-SHOP CONCEPT UNLEASHES SALES FOR PRICE CHOPPER UNIT

INDEPENDENCE, Mo. -- Based on the early success of a pet-shop concept developed at a McKeever Enterprises Price Chopper here, Associated Wholesale Grocers, Kansas City, Kan., the retailer's pet care supplier, may roll it out to some of the more than 800 retailers it services.The 400-linear-foot prototype section, with 750 pet stockkeeping units, has significantly increased customer traffic and shelf

INDEPENDENCE, Mo. -- Based on the early success of a pet-shop concept developed at a McKeever Enterprises Price Chopper here, Associated Wholesale Grocers, Kansas City, Kan., the retailer's pet care supplier, may roll it out to some of the more than 800 retailers it services.

The 400-linear-foot prototype section, with 750 pet stockkeeping units, has significantly increased customer traffic and shelf turns since it opened in September at the 88,000-square-foot Price Chopper, according

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