PETAL TO THE MEDAL

Albertsons has pushed floral into the spotlight with bold displays, soft pricing and freshness guarantees.Picking the best practices from each of its divisions, the chain -- with more than 2,000 units stretched across the United States -- has assembled a consistent program designed to enhance the sweet smell of success.Albertsons already has counted itself successful with floral, to greater or lesser

Albertsons has pushed floral into the spotlight with bold displays, soft pricing and freshness guarantees.

Picking the best practices from each of its divisions, the chain -- with more than 2,000 units stretched across the United States -- has assembled a consistent program designed to enhance the sweet smell of success.

Albertsons already has counted itself successful with floral, to greater or lesser degrees, from division to division, and top management's commitment to grow

Register to view the full article

test - Advanced Registered User

Already a member? .