P&G PRICE PLAN TO SPUR EFFICIENCY

CINCINNATI -- Procter & Gamble here said last week it plans a new price incentive intended to influence the trade to adopt more efficient practices in logistics and promotions.The company has packaged several cost-saving programs and efficient promotion activities into a new initiative dubbed Streamlined Logistics II. The initial phase of the broad set of pricing and logistics activities started in

CINCINNATI -- Procter & Gamble here said last week it plans a new price incentive intended to influence the trade to adopt more efficient practices in logistics and promotions.

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