PHARMACISTS WELL ARMED FOR COLD WAR

When it comes to treating the common cold, supermarket pharmacists have much more to recommend these days than chicken soup.Remedies for colds, allergies and sinus conditions have grown faster than any other over-the-counter category, and account for more than 60% of all cough/cold sales, or about $2 billion in the over $3 billion category, according to research by Miles Consumer Healthcare Products,

When it comes to treating the common cold, supermarket pharmacists have much more to recommend these days than chicken soup.

Remedies for colds, allergies and sinus conditions have grown faster than any other over-the-counter category, and account for more than 60% of all cough/cold sales, or about $2 billion in the over $3 billion category, according to research by Miles Consumer Healthcare Products, Elkhart, Ind.

The proliferation of new products and formulations has caused

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