PIGGLY WIGGLY SEEKS TO MAKE PRODUCE EXPERTS OF STAFFERS

SHEBOYGAN, Wis. -- Following nine months of planning and training, officials at Fresh Brands have rolled out an employee training and marketing initiative aimed at making the produce department shine.The parent company of Piggly Wiggly and Dick's Supermarkets, Fresh Brands has already introduced customers to the "Produce Pros" and "Master Certified Produce Experts" at seven stores in the Sheboygan

SHEBOYGAN, Wis. -- Following nine months of planning and training, officials at Fresh Brands have rolled out an employee training and marketing initiative aimed at making the produce department shine.

The parent company of Piggly Wiggly and Dick's Supermarkets, Fresh Brands has already introduced customers to the "Produce Pros" and "Master Certified Produce Experts" at seven stores in the Sheboygan area and, in the coming weeks, will roll it out to 18 more stores. Fresh Brands owns an

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