PMA REQUESTS FTC TO PROBE FOOD & WATER'S PESTICIDE AD

NEWARK, Del. -- The Produce Marketing Association here has filed a claim with the Federal Trade Commission, seeking an investigation of what it calls "unfair and deceptive advertising" by the consumer advocacy group Food & Water.PMA's action was prompted by a Food & Water advertisement that ran in the Dec. 11 issue of Supermarket News. The ad compared fresh produce to assault weapons and claimed that

NEWARK, Del. -- The Produce Marketing Association here has filed a claim with the Federal Trade Commission, seeking an investigation of what it calls "unfair and deceptive advertising" by the consumer advocacy group Food & Water.

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