PMA, UNITED EXPLORE NEW MERGER POSSIBILITY

SANTA BARBARA, Calif. -- The country's two major produce trade associations are exploring a merger of their organizations in response to persistent member criticisms about duplication of services.The issue was scheduled to be on the front burner this past weekend at an executive committee meeting here of the Produce Marketing Association, where members of the board of the United Fresh Fruit and Vegetable

SANTA BARBARA, Calif. -- The country's two major produce trade associations are exploring a merger of their organizations in response to persistent member criticisms about duplication of services.

The issue was scheduled to be on the front burner this past weekend at an executive committee meeting here of the Produce Marketing Association, where members of the board of the United Fresh Fruit and Vegetable Association were invited guests.

Insiders from both trade groups confirm

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