'POCAHONTAS' CAKES STAR AS RISER SALES RISE

BEDFORD HEIGHTS, Ohio -- Riser Foods here gave "Pocahontas" theme cakes a leading role in a nearly full-page ad that also spotlighted other "Pocahontas" items.es supermarkets under the banners of Rini-Rego Markets and Stop-n-Shop."We had a very good response in bakery. We got together with other departments to do this, picking up on the success we all had with 'Lion King,' " said Fred DiQuattro, Riser's

BEDFORD HEIGHTS, Ohio -- Riser Foods here gave "Pocahontas" theme cakes a leading role in a nearly full-page ad that also spotlighted other "Pocahontas" items.

es supermarkets under the banners of Rini-Rego Markets and Stop-n-Shop.

"We had a very good response in bakery. We got together with other departments to do this, picking up on the success we all had with 'Lion King,' " said Fred DiQuattro, Riser's director of bakery-deli-seafood.

The bakery ad was headlined,

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