PORK PRODUCERS STUDY: RECIPE LABELS INCREASE SALES

DES MOINES, Iowa -- Using recipe stickers on packs of fresh pork products can boost sales an average of 6%, according to a study conducted by the National Pork Producers Council, here.Results for the Label Impact Study were gathered last year, from October to November, using consumer focus groups and in-store tests in cooperation with two retailers, one based in the East and the other in the Midwest.

DES MOINES, Iowa -- Using recipe stickers on packs of fresh pork products can boost sales an average of 6%, according to a study conducted by the National Pork Producers Council, here.

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