POWER HUNGRY

Driven by the growth of power-eating portable electronic devices, super-charged alkaline batteries are lighting up supermarket retailers' lives.Marketers report that high-tech devices, which include such products as digital cameras, cellular phones and remote-controlled toys, are the fastest-growing sources of AA and AAA battery sales.Currently high-tech devices account for 18% of AA and AAA battery

Driven by the growth of power-eating portable electronic devices, super-charged alkaline batteries are lighting up supermarket retailers' lives.

Marketers report that high-tech devices, which include such products as digital cameras, cellular phones and remote-controlled toys, are the fastest-growing sources of AA and AAA battery sales.

Currently high-tech devices account for 18% of AA and AAA battery sales. This percentage is expected to reach 29% by the year 2002, according

Register to view the full article