PRODUCE DEPARTMENTS ARE URGED TO ADAPT

NEWARK, Del. -- Despite considerable growth in supermarket produce departments in recent years, the industry must continue to change the way it does business to increase demand, improve training and improve distribution.That is according to Bryan Silbermann, executive vice president of the Produce Marketing Association here, who was interviewed by SN as he prepared for the trade group's annual convention,

NEWARK, Del. -- Despite considerable growth in supermarket produce departments in recent years, the industry must continue to change the way it does business to increase demand, improve training and improve distribution.

That is according to Bryan Silbermann, executive vice president of the Produce Marketing Association here, who was interviewed by SN as he prepared for the trade group's annual convention, which begins Oct. 22 in San Antonio.

One of the most important issues f

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