PRODUCE TOP CATEGORY IN ORGANICS

AUSTIN, Texas -- A year after the National Organic Program took effect, 54% of Americans polled said they have tried organic foods, with nearly a third (29%) claiming to consume more organic foods and beverages than a year ago, according to the 2003 Whole Foods Market Organic Foods Trend Tracker.to the organic world, with 63% of "infrequent" organic food users reporting purchases over the last year.

AUSTIN, Texas -- A year after the National Organic Program took effect, 54% of Americans polled said they have tried organic foods, with nearly a third (29%) claiming to consume more organic foods and beverages than a year ago, according to the 2003 Whole Foods Market Organic Foods Trend Tracker.

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